Travelling to Africa: How the Tourism Boom Affects Economic Growth

Technology and futuristic elements have taken over the world, but many people are still looking to observe the “wilder” side. Since most of Africa’s land is inhabited by pristine wildlife, more and more individuals choose this continent as their travel destination.

As the interest in Africa keeps increasing, governments are taking new steps to set tourism as a cornerstone of economic development. With effective strategic reforms, African nations are looking for ways to make their countries more appealing to international tourists.

Projected Economic Growth

In the past few years, Africa has welcomed so many visitors that the tourism market currently holds around 6% of the economy. With the number of tourists flocking to the area, this sector is expected to grow by 7.45% by 2029, according to recent trends.

With the ongoing tourism boom, Africa should see significant economic growth, as the WTTC estimates revenue of $168 billion over the following 10 years. This could eventually lead to the creation of around 18 million jobs for African people.

What’s Drawing Global Tourists to Africa?

Africa attracts tourists from all over the world mainly due to its uniqueness and diversity. On one hand, you have large, modern cities such as Cairo or Lagos, which are rich in historical elements and vibrant culture. On the other hand, the dense jungles and majestic deserts in countries such as Kenya and Zimbabwe offer the perfect opportunity for a safari. Tourists flock to see the “big five” in their natural habitat (i.e., leopards, lions, buffalos, rhinos, and elephants).

The Bwindi Impenetrable National Park in Uganda also draws more tourists than ever, going from a mere 1,300 visitors in the 90s to about 20,000 in current times. Combined with the increased traffic through Murchinson Falls, the influx of visitors in Uganda and beyond contributes to a stable economy, boosting the revenue generated through tourism.

How Africa Plans to Reform Tourism in the Following Years

Several countries in Africa have already put down strategies to attract tourists. For instance, Kenya relaxed the travel requirements for all visitors, allowing visa-free visits for people coming from various countries. There are still some nations that need a visa, but the citizens of these countries can easily apply online for a 30-day pass.

Aside from the attractive visa process, investments have also been made to make a tourist’s stay more comfortable. Hospitality facilities have been improved, which ultimately led to more job openings in the field. Transportation networks have also been enhanced, with specialized personnel made available to guide and transfer tourists wherever they need. This makes key attractions more accessible, inviting visitors to book longer stays.

What’s Next?

At the moment, Africa’s tourism shows great growth potential. With more and more people coming in to see the natural wonders of this beautiful continent, tourism revenue will likely increase, which can lead to more hospitality developments. Within the next 10 years, various African countries will likely see an economic rebirth.